Mr Kipling has extended its Snack Pack range to include two new variants. Available in caramel and chocolate variants, the packs contain six slices in individual packs. According to Michelle Wilde, brand director of cake at Premier Foods, the Snack Packs are designed to appeal to a younger customer base and attract new shoppers to the cake category.
Rrp: £1.59
Tel: 01727 815 850
