Latest Alcohol News – Page 2
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Product NewsKingfisher Ultra launches in UK
The beer was introduced in India 15 years ago and is now one of India’s fastest-growing beer brands
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Products In DepthSeven things to know about Low & No Alcohol
Are low and no alcohol drinks finally catching on with c-stores?
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Product NewsAlmost a third of shoppers tend to buy beer earlier in the week, Carlsberg reveals
Carlsberg Marston’s Brewing Company is encouraging retailers to run early week beer promotions
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Promotional FeatureNo- and low-alcohol: drive sales and profits in beer's fastest growing segment
Convenience stores have a key opportunity to drive sales by expanding their no- and low-alcohol beer range, attracting a growing number of consumers seeking moderate drinking options. Here Asahi shares its category management advice to drive sales.
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Product NewsAu Vodka’s golden van prize scooped by Sheerness Premier retailer
The golden vehicle was a prize and was emblazoned with the store’s details
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Product NewsVK Chocolate Orange returns for festive season
To amplify its launch VK is rolling out a disruptive marketing activation
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Product NewsJameson teams up with football brand Admiral for retro inspired tracksuit
It follows the whiskey brand’s partnership with the English Football League
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Features and analysisGordon’s Premium Pink launches ‘Mix It Up’ moderation campaign
The campaign aims to normalise moderation by empowering consumers to switch between Gordon’s Pink and Gordon’s Pink 0.0% in the same occasion
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Product News£5k up for grabs from new Guinness community football grant
New Premier League partnership announced with Guinness and Guinness 0.0
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Product NewsHardys invests record £1M in latest campaign
Wine brand Hardys has invested a record £1m in its latest marketing campaign including advertising campaign with ITV
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Product NewsFunkin Cocktails and Irn-Bru serve up RTD vodka martini
The 200ml can has launched with an RRP of £2.19
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Product NewsJägermeister unveils new focus on convenience channel
Jägermeister has announced an increased focus on the convenience channel including the distribution of 8,000 POS kits
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Products In DepthSeven things you need to know about Christmas Alcohol
Make your Christmas count with spirit-raising drinks sales
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Product NewsFirm behind Jatt Life vodka seeks £1m investment
Virtus Brands is seeking a £1m investment to fund the expansion of its international operation
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Product NewsCarling announced as official beer of the Scottish Professional Football League
The partnership between Molson Coors and SPFL will run until “at least the end of Season 2026/27”
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Product NewsJeremy Clarkson launches Hawkstone alcohol range in Spar
Select North of England Spar stores are launching a trio of Hawkstone products this week
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Product NewsCarling’s limited edition Emirates FA Cup inspired cans make nationwide return
The cans arrived on shelves across all retailers at the end of September to build up excitement amongst football fans
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Product NewsDunnet Bay Distillers launches new apple flavoured vodka
It blends its original Holy Grass Vodka with a vibrant infusion of crisp apple
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Product NewsHeineken UK unveils spooky POS material to maximise seasonal opportunity
Retailers can also enter a competition via the microsite to be in with a chance of winning a Halloween-themed uniform for their staff
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Features and analysisCircana category analysis: Wine
The latest analysis from Circana examines the wine category in convenience in terms of value sales and market share