All Burton's Biscuit Co articles
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Product NewsFox’s Fabulous Chocolatey milk chocolate shortcake rounds get new PMP
Fox’s is bringing retailers a premium proposition of Fox’s Fabulous Chocolatey Milk Chocolate Shortcake Rounds in pricemarked format
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Promotional FeatureHow price-marked packs are boosting profits in the biscuit category
PMPs drive shopper confidence and boost operational efficiencies. In this article, FBC UK shares insights to boost the benefits of PMPs in your store.
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Product NewsFox’s adds Merryland White Choc Chip Minis to Christmas line-up
Fox’s Burton’s Companies has announced its range for Christmas
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Product NewsJammie Dodgers burst back on TV screens
Fox’s Burton’s Companies is reintroducing Jammie Dodgers to television screens this month, with a playful new advert
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Product NewsFox’s Burton’s Companies to be sole distributor of Nerds Candy
Fox’s Burton’s Companies UK (FBC UK) has partnered with the Ferrara Candy Company as sole importer of Nerds Candy in the UK and Republic of Ireland
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Product NewsJammie Dodgers Apple & Blackcurrant Minis unveiled
Fox’s Burton’s Companies is to add Jammie Dodgers Apple & Blackcurrant Minis to its Jammie Dodgers range
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Product NewsNew look for Fox’s Maryland brand
Fox’s Burton’s Companies has unveiled a brand-new look for its Maryland range
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Products In DepthSix things you need to know about Lunchbox
From thrift to health, how to please customers in this fast-moving category
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Product NewsJammie Dodgers biscuits release #WitnessTheMischief campaign
Burton’s Biscuit Co has announced a new campaign for Jammie Dodgers biscuits. Rolling out from 11th May, the brand’s logo will be replaced on pack by a series of funny and relatable phrases chosen to resonate with families and their moments of mischief. The limited edition ...
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Product NewsMaryland Cookies Keep it Kookie campaign returns
The campaign will run for four weeks on TV and through in-store activation
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Products In DepthSeven things you need to know about Cakes & Biscuits
Find out the latest on increasing demand for on-the-go products and challenges posed by the upcoming HFSS legislation.
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Product NewsJammie Dodgers relaunch PMP in new case size
Jammie Dodgers has relaunched its PMP case in a new standout and affordable case footprint.
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Product NewsBurton’s Minis Get Moving promotion returns
The brand is hoping to help get kids active this summer.
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Product NewsWagon Wheels partners with Dadsnet in new campaign
The partnership with Dadsnet will run for six months.
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Product NewsFish ‘N’ Chips gets sporty makeover
Burton’s Biscuit Co. is giving its Fish ‘N’ Chips Salt & Vinegar snack a sporty packaging refresh.
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Product NewsWagon Wheels rebrands to Stig on Wheels for promotion
Wagon Wheels has rebranded to Stig on Wheels as part of an on pack Top Gear promotion.
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Product NewsNew Maryland Cookies variant launched into convenience channel
Burton’s Biscuit Company has launched a new variant of Maryland Cookies that is available exclusively to the convenience channel.