All Circana articles – Page 2
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Features and analysis
Shopper demand may not recover until the second half of 2024
New research from Circana has warned that despite inflation driving value sales, unit sales are still struggling
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Products In Depth
Five things you need to know about Christmas Soft Drinks
Go for seasonal soft power with mixers, energy drinks and more
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Features and analysis
Category Analysis: Confectionery
Circana shares its latest data on the confectionery category and how convenience has performed against other channels in both value sales and market share
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Products In Depth
Six things you need to know about Tobacco, Vaping and Next Generation
Vape sales ignite as the market matures
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Products In Depth
Five things you need to know about OTC medicines and winter remedies
Take your fixture to healthy heights with our key category insights
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Products In Depth
Six things you need to know about Christmas Alcohol
Get your customers in the spirit this season
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Products In Depth
Six things you need to know about Breakfast
From croissants to fruit pots, we’ve got all the juicy details on morning munchies
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Products In Depth
Seven things you need to know about Halloween
Don’t be spooked by the biggest sales opportunity outside Christmas
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Products In Depth
Seven things you need to know about Frozen Food
Consumers are reappraising the category as they look to save money
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Products In Depth
Seven things you need to know about Sports & Energy Drinks
From all-natural drinks to performance boosters, energy drinks are packing a punch
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Products In Depth
Seven things you need to know about Sugar Confectionery
Right now US YouTubers and NPD are enlivening this trend-driven category
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Products In Depth
Seven things you need to know about Spirits & RTDs
Shake up your offer to make the most of summer cocktail season
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