Latest Fresh & Chilled News – Page 27
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Product NewsPremier Foods launches McDougalls Pancake Mix
With the Pancake Day occasion getting bigger each year Premier Foods will be hoping to flip up sales for retailers on March 8 with the launch of McDougalls Pancake Mix. The mix is available in two sizes 128g which makes eight pancakes and 500g...
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Product NewsMission Foods extends deli wrap range
Mission Foods is extending its deli wraps range with the introduction of Wheat & White Mini Wraps. Designed to attract new customers to the market, the Mini Wraps cater for those who want a smaller snack without losing flavour. Mission Foods is...
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Product NewsCravendale launches Milk Matters TV campaign
Cravendale has waved goodbye to the pirate, cow and cyclist characters used in its past advertising and is looking to cats instead to boost sales in its latest campaign. The Cravendale adverts, on TV now, feature a world in which cats can read, sew...
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Product NewsAllied Bakeries announces on-pack promotion for Allinson bread
Allied Bakeries has announced an on-pack promotion for its Allinson bread range. Running from February to April, the offer will promote its new partnership with nature-friendly farming scheme Conservation Grade, by offering consumers the opportunity...
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Product News
New turkey products from Bernard Matthews Farms
Bernard Matthews Farms (BMF) is hoping to impress with its new range of chilled turkey products created by celebrity chef Marco Pierre White. Available now, the new 'Marco's' range is BMF's first branded entry into the ready-to-cook fresh turkey...
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Product NewsAllied Bakeries launches new bread range
Allied Bakeries has released a new range of breads targeted specifically at the convenience sector. The range includes a 400g Danish, 800g doorstep, 800g soft malted grain farmhouse and a 400g soft white farmhouse. It is hoped the new products will...
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Product NewsDairy Crest taps into top-up trade
Dairy Crest launched its first ever nationwide TV campaign for its online delivery service milk&more this month. The £1m TV advertising campaign informs shoppers that they can now order more than 200 key branded goods including bread,...
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Product NewsAllied Bakeries launches seeded loaves
Allied Bakeries has launched a range of seeded loaves under its Kingsmill brand. Available in Secretly Seeded, Lightly Seeded and Really Seeded, it is hoped the range will capitalise on the 7.1% growth of the market in the past year (Nielsen Total...
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Product NewsHovis airs £3m ad campaign
Hovis has launched a £3m TV ad campaign for its Wholemeal range. Fronted by brand ambassador Olympic cyclist Victoria Pendleton, the campaign airs throughout January and February, encouraging more women to eat wholemeal bread for breakfast. It also...
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Product NewsCountry Choice launches Quarter Pounder option
Country Choice has added a Quarter Pounder option to its range of on-the-go food.
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Products In DepthCash in: Basket essentials - the nitty-gritty
Shoppers rely on their local convenience store for a lot these days, so if you get the basics right the sales should follow, as Matt Chittock points out
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Product News
Pot shot: Müllerlight launches Inspired By cheesecake flavour
Initially available as part of a six-pack, Müllerlight Inspired By New York Style Cheesecake flavour yogurt is now available in a 165g single pot.
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Product News
Movie magic: Robert Wiseman Dairies promotes Gulliver's Travels
Robert Wiseman Dairies is offering consumers the chance to spend time with their little people thanks to its Gulliver's Travels on-pack film promotion.
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Product News
Warm hearts: New Covent Garden donates to the elderly
The elderly will receive a helping hand from New Covent Garden this Christmas.
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Product NewsCountry Choice expands Danish range
Country Choice has added three new sweet pastries to its Danish and continental range.
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Product News
Food hygiene rating scheme launched
Convenience stores across the country will soon be rated on food hygiene following the launch of a national scheme today
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Advice Guide
SalesOut smart facts: The best new launches of 2010
New launches are the key to invigorating the main convenience product categories. The best ones from 2010 are listed here...
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Product NewsHeinz promotes fridge pack
Heinz is backing its Heinz Beanz Fridge Pack with a £3m marketing campaign including TV and online activity. The TV campaign is on screens now and will run for a further three weeks. The ads emphasise the lengths that some people will go to in order...
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Product News
Family values: Princes unveils fruit pots
Princes is dipping its toe into the ambient fruit pots market with a range of new products targeting young consumers.
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Product News
Christmas to go: Ginsters launches festive products
Ginsters has embraced the Christmas spirit with a range of festive products.