All KP Snacks articles – Page 4
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Features and analysis
How to ensure effective category management
With the potential to have a huge impact on retailers’ performance, effective category management can boost sales and basket spend, as well as maximising profits and giving a competitive edge.
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Product News
KP Snacks rolls out POM-BEAR radio campaign
KP Snacks has announced a new £250,000 radio campaign for POM-BEAR, with adverts and competitions
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Product News
KP Snacks launches ‘25 to Thrive’ CSN guide
KP Snacks has launched a new guide designed to help retailers grow their snack sales.
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Product News
Retailers star in KP Snacks video for Testicular Cancer Awareness Month
KP is also donating £50,000 to Movember through limited edition pack sales
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Product News
KP Snacks unveils Tyrrells campaign
The Tyrrells radio and out of home campaign runs until 21 May
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Product News
KP Snacks expands Flavour Kravers range
Sour Cream & Chive joins existing flavours Flame Grilled Steak and Smokin’ Paprika in the range
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Product News
KP Snacks launches retailer competition for McCoy’s Epic Eats range
McCoy’s is offering retailers the chance to win one of six £2,000 cash prizes to create their own “Epic” adventure
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Product News
McCoy’s Epic Eats range launched by KP Snacks
Epic Eats will be available in Nacho Cheese and Spicy Salsa flavours
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Products In Depth
10 things you need to know about Healthier Snacking
From low calories and low sugar to all natural and high protein, find out which healthy snack claims are driving sales
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Product News
KP adds Mini Chips to PMP range
KP Mini Chips Salt & Vinegar and KP Mini Chips Beef will be available in PMPs from February
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Product News
KP Snacks invests £1m in Hula Hoops Puft campaign
The Hula Hoops Puft campaign will run for six months across multiple channels including radio, Video on Demand and Out of Home
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Product News
Tyrrells unveils £1.2m festive campaign
KP Snacks’ Tyrrells brand is returning to TV in the lead up to Christmas with its ‘Tyrrellbly Tyrrellbly Tasty’ campaign
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Product News
KP Snacks hits the airwaves for McCoy’s campaign
KP Snacks has announced the launch of a new radio campaign on Capital FM to promote McCoy’s
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Products In Depth
Eight things you need to know about the 2022 World Cup
Find out how to hit the back of the net this winter
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Product News
Tyrrells gets into the festive spirit with seasonal packaging
KP Snacks has launched brand new, limited edition Christmas packaging for its Tyrrells brand
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Product News
KP Snacks reformulates Popchips to make range non-HFSS
KP Snacks has launched its newly reformulated non-HFSS Popchips portfolio
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Product News
“Best-ever” Tyrrells vegetable crisps launched by KP Snacks
KP Snacks has unveiled its “best-ever” Tyrrells vegetable crisps
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Competitions and Giveaways
Competition closed: KP Snacks launches massive £50k McCoy’s giveback for retailers
KP Snacks has announced the launch of a massive £50k McCoy’s giveback which supports retailers and their staff amidst ongoing pressures they are facing.
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Product News
Reduced packaging unveiled for Tyrrells range
Packaging will be cut by 25% across the Tyrrells range
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Product News
KP Snacks expands PMP range with Butterkist and Nik Naks options
Butterkist Crunchy Orange Chocolate Flavour Toffee popcorn and Nik Naks Scampi ‘N’ Lemon bring KP Snacks’ £1 PMP range to 35 SKUs