All Perfetti Van Melle articles
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Product NewsChupa Chups launches its first advent calendar
Chupa Chups announces first of its kind advent calendar as countdown draws closer
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Product NewsFruit-tella reveals new multipack formats for two flavours
New launches from Fruit-tella tick all the boxes for family summers spent on the go
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Product NewsMentos invests £1m into ‘Summer of Mentos Discovery’ campaign
Mentos has invested £1m in its latest three-month promotional activity campaign ‘Summer of Mentos Discovery’
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Product NewsDouble up on feeling fresh with Mentos Gum Duo packs
The new duo packs are available in four best-selling flavours; cherry, bubble fresh, fresh mint, and tropical
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Product NewsIndie stores play key role in Mentos partnership with Kiss radio
The initiative will feature a social content series focusing on up-and-coming artists in their local stores
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Product NewsChupa Chups unveils five flavour Flavour Playlist XXL lollipop
Candy fans can enjoy Cola, Cherry, Lemon, Lime, with Strawberry flavours in a single lolly
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Product NewsMentos pouch bags target a younger audience
Perfetti Van Melle is aiming to grow sharing sales with the new format
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Product NewsNew Chupa Chups Slush Pouches launched by Perfetti Van Melle
Chupa Chups Slush Pouches are available in cola and strawberry flavours
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Product NewsPerfetti unveils Mentos Discovery with 14 sweet flavours in one roll
The company claims that it is set to appeal to a younger audience who are hungry to experiment and explore
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Product NewsFruit-tella Simply Strawberry Sharing Bags hit c-stores
The new pack format is expected to attract loyal and new shoppers to the brand
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Product NewsFruit-tella range goes vegan
Fruit-tella’s chews have been reformulated to a fully vegan recipe
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Products In DepthSeven things you need to know about Sugar Confectionery
Right now US YouTubers and NPD are enlivening this trend-driven category
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Product NewsPerfetti launches £1.5m Mentos Pure Fresh Gum campaign
The brand will feature on radio, VOD, YouTube and TikTok
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Product NewsFruittella reveals Curiosities natural jellies
The Antarctic-a and marine life-themed sweets are aimed at 4-12 year olds
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Product NewsPerfetti Van Melle reveals functional Mentos Gum and Smint sweets
The products are set to appeal to consumers who take a more holistic approach to healthcare
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Product NewsPerfetti puts Mentos Pure Fresh Gum in a paper bottle
The firm claims it is the first paper bottle in the confectionery industry
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Product NewsPerfetti Van Melle invests £1m in Halloween campaigns for Fruittella and Chupa Chups
Perfetti Van Melle is investing £1m in Halloween marketing campaigns for two of its leading brands - Fruittella and Chupa Chups
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Products In DepthSeven things you need to know about Halloween
Creep it real this spookfest by taking note of all the latest ghostly goings on
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Product NewsFruittella reveals Halloween Hotel audio campaign
Fruit chew brand Fruittella is gearing up for spooky season
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Products In DepthEight things you need to know about Sugar Confectionery
Track all the trends that can help you hit your customers’ sweet spots