All Perfetti Van Melle articles – Page 2
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Product NewsPerfetti boosts Fruittella Summer Fruits packs with blackberry
The confectioner has added a blackberry flavour to Summer Fruits sticks and sharing bags
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Product NewsPVM unveils retailer loyalty scheme with £100,000 giveaway.
By following Perfetti Van Melle’s merchandising advice retailers can earn points and win prizes
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Product NewsPerfetti Van Melle launches new ‘Mix of Minis’ range
The individually wrapped pieces are available in Fruittella, Mentos and Chupa Chups varities.
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Product NewsNew Pure Fresh lines added to Mentos range
Mentos has launched two new Pure Fresh gum products: a Bubblefresh bottle and a Cherry roll.
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Product NewsSmint aims to revive refreshment category with Fresh creative
The micro mints brand is back on screens this month.
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Products In DepthSix things you need to know about Christmas confectionery
Despite the rule of six restricting get togethers, retailers and suppliers are confident that sales over the festive season will remain sweet.
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Product NewsPerfetti Van Melle presents Mentos Candy Cane sweets
The limited edition Christmas-themed Mentos rolls contain 14 printed sweets.
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Products In DepthSeven things you need to know about Halloween
Spooky season in its latest guise may have some quivering in fear, but if anyone can adapt to the creepy coronavirus curveball, it’s most definitely the convenience channel.
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Product NewsPerfetti freshens up mints and gums with NPD and new campaigns
Mentos is breathing life into the category with Xtra Strong mints and sugar-free PureFresh gum in a single format.
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