With spring cleaning just around the corner, Fairy is calling on UK households to #SkipTheSoak and reclaim their time and peace of mind doing one of the most hated household chores thanks to its new launch - the Fairy Skip the Soak Power Spray.
Many people believe that they need to soak dishes before putting them in the dishwasher or washing up by hand, to get rid of any baked-on grease.
However, consumers can skip the lengthy process of soaking dishes using Fairy Power Spray which enables an overnight soak in minutes – so that you can stop soaking, scrubbing or pre-washing dishes, and simply watch the grease and grime melt away with ease. Plus, it ensures a tidy kitchen worktop as the crockery doesn’t pile up for hours. The spray has even seen reports of UK shoppers panic buying after the range was compared to a well-loved equivalent in the US.
A recent study commissioned by Fairy ranked soaking and washing pots and pans as the most stressful chore after cleaning the bathroom and loo, and 59% of respondents agree that leaving pans out soaking or cluttering countertops is a regular source of arguments in their household.
In ddition, 61% of people polled also said the sight of dirty dishes lingering in the kitchen needing soaking and scrubbing increased stress levels and has a detrimental effect on their mood.
The Fairy Skip The Soak Power Spray comes in new innovative, recyclable packaging and can also be used around the sink and on kitchen surfaces, supplier Procter & Gamble says.
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