Foster's EMEA has launched a new campaign in Landmark and Today's cash and carries to help retailers drive sales of summer wines.
Leading with Rosemount Sauvignon Blanc and Chardonnay, the activity will also include wines from Gabbiano, Lindemans, Beringer and Yellowglen Pink Sparkling.
Retailers purchasing any of the promoted brands will receive a free pos kit (4,000 are available). A further 1,000 kits will be directly distributed to retailers across England and Scotland. The kits include a 'Win your summer break' promotion giving consumers the opportunity to 'text to win' £1,000 towards their summer holidays.
tel: 020 8843 8400
Leading with Rosemount Sauvignon Blanc and Chardonnay, the activity will also include wines from Gabbiano, Lindemans, Beringer and Yellowglen Pink Sparkling.
Retailers purchasing any of the promoted brands will receive a free pos kit (4,000 are available). A further 1,000 kits will be directly distributed to retailers across England and Scotland. The kits include a 'Win your summer break' promotion giving consumers the opportunity to 'text to win' £1,000 towards their summer holidays.
tel: 020 8843 8400
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