As the dark nights draw in, chocolate brand Gnaw has announced plans to brighten up the gloomy evenings with a refresh of its identity. It has opted for vibrant splashes of colour, bringing a welcome dash of exuberance to the UK’s chocolate and gifting fixtures.
The aim has also been to trumpet the business’s new adult-orientated “appreciation of nostalgic comfort food, ambitious flavour marriages and compelling mouthfeel and textures,” it says. New additions to its range include New York Cheesecake, Raspberry Mojito, Seville Orange, Popcorn & Peanut, Espresso Martini, Honeycomb & Caramel, Peppermint and Sticky Toffee Pudding.
Launched in 2010, the new range marks the beginning of a new era for Gnaw. According to managing director, Mike Navarro: “Over the last 12 months we’ve been immersing ourselves in the latest food trends - not simply in chocolate but all the key lifestyle food and drink movements. We’ve always known we made incredible chocolate but needed to reaffirm our commitment to unearth bold, unapologetic flavours that tap into happy childhood memories, comfort food yearnings and happy nostalgic moments.”
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