Sugar confectionery giant Haribo is hoping to get pulses racing this Valentine’s with its Heart Throbs range.
The original strawberry flavoured heart-shaped gum and foam sweets found in Haribo Starmix come in 140g and 160g sharing bags (both RRP £1.25). There is also a 160g limited edition Heart Throbs Mini Dorothy Box (RRP £1.80) featuring strawberry, peach, lemon, apple & elderflower, raspberry and blackcurrant flavours.
Catherine Johnson, category strategy & shopper marketing controller says: “The Haribo Heart Throbs range celebrates one of our most beloved sweet pieces and is a perfect fit for Valentine’s Day. Being a clear fan favourite, we knew we had to bring them back for 2024 to help people celebrate the season whether to treat friends, family, or someone special.”
No comments yet