New-look packs of Marlboro Silver are available now, completing an update of the Marlboro portfolio.
The Marlboro Silver pack will be phased in over two stages. Initially, there will be a printed cellophane wrap showing the design under the Kingsize 20s existing pack. A tear tape will state: “New Design, Same Taste”. A follow-up pack will continue with the tear tape message but show the new pack in full, stating “Silver Now”.
tel: 020 823 26000
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