Mars UK has become the first major consumer company in the UK to adopt the Social Value TOM System, arming it with a holistic measurement of its social, environmental and economic value.
This includes quantifying the contribution it’s making to the UK economy, beyond GDP, through value-adding initiatives in UK communities such as local upskilling, employment opportunities for underrepresented groups, responsible business practises, decarbonisation and efforts to reduce its environmental footprint.
Over the past 12 months, the business has been collaborating with Social Value Portal, a leading organisation that helps measure and report social value, to independently benchmark it in the UK, enabling it to further enhance the value created within the company and the communities it serves.
In 2023, Mars UK delivered over £88 million in social value across snacking, food and nutrition and pet nutrition. This is equivalent to £23,000 created by every Mars UK employee. The current figure does not include contributions made by Mars’ wider services businesses and specialised brands.
Adam Grant, general manager at Mars Wrigley UK, said: “Our longstanding heritage and presence in the UK is something we’re very proud of and, as we approach almost a century of operating, we recognise the vital importance of better understanding the value we’re creating beyond our direct operations.
“The work we’re doing with the Social Value Portal is giving us a baseline, allowing us to track our activity with a more holistic view of our social, environmental and economic activity. The more we collaborate, support and drive innovation, the greater the opportunity to enrich and empower our shared communities, local economies and planet for the long term.”
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