Match the Minute to Win It is the latest promotion from Mondelez international’s Cadbury FC initiative.
Current economic circumstances, coupled with ever-growing season ticket waiting lists, mean the possibility of watching their favourite team on the pitch is increasingly out of reach for many. But lucky winners of the new promotion will have the opportunity to win stadium hospitality experiences, hundreds of retail gift vouchers and thousands of match tickets in Cadbury FC’s biggest giveaway to date.
By purchasing a participating pack and inputting their barcode and batch code (found on pack) at matchtheminute.CadburyFC.com, consumers will be instantly designated a UK football match, and their very own ‘minute’ within the match. If a goal is scored in that game on their given minute – they’re a winner!
The promotion will run from August 2023 through to late October 2023 on blocks, multipacks, single bars and pouches across Cadbury favourites, including Cadbury Dairy Milk, Wispa, Twirl, Double Decker and Crunchie. It’ll be running both on- and off-pack, meaning that as long as the product is included in the offer, shoppers will be able to participate regardless of whether the pack they’re purchasing has the promotional Match the Minute to Win It flash on it.
The latest campaign follows on from previous Cadbury FC promotions including Win A Worldie, Win a Day In Their Boots and World Class Wins.
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