Müller Yogurt & Desserts is going retro with the new Müller Corner Originals.
The first retro flavours to feature from the dairy company’s back catalogue will be Mississippi Mud Pie Inspired and Strawberry and Choc Orange Balls.
It is available to order from September onwards across most retailers.
The launch will be supported by a multimedia marketing campaign later in the year and new flavour varieties from the past will be introduced in 2024.
Strategy and marketing director at Müller Yogurt & Desserts, Toby Bevans, said: “Let’s jump back to 1997, construction started on the Millennium Dome, Harry Potter and The Philosopher’s Stone was published and Katrina and the Waves won Eurovision. This was also the year that Müller introduced Müller Corner Mississippi Mud Pie Inspired.
“We know that people are excited by all things retro. The proof is in the pudding, since we brought Müller Corner Mississippi Mud Pie Inspired back, the reaction has been incredible.
“Müller Corner is an icon in the yogurt world, and with a huge back catalogue of favourites for us to bring back, we want to use this to bring excitement, fun and some retro good times to the dairy aisle.”
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