Naturelly mixed fruit gummies have been designed especially for the convenience channel as a healthier option to standard sweets.
A 40g bag (rrp 80p) provides the recommended daily intake of fibre and contains just 5g of naturally occurring fruit sugar.
According to Public Health England and the British Association of Dieticians, adults are recommended to get around or more than 30g of dietary fibre each day for the general health benefits. However, Naturelly states that the latest figures suggest that in the UK, the average fibre intake for adults is 18g, 60% of what it should be.
The firm claims that one 40g pack of Naturelly Fruit Gummies will give you all the benefits of your daily fibre needs in one pack and with them containing only 68 calories, it adds that they are “completely guilt-free”.
Naturelly Founder Dean Dempsey says:“We are totally thrilled to make available our Naturelly low sugar mixed fruit gummies that are high in fibre and all the benefits that come with that for you and your child’s gut health and immunity. Not only are they so epic the nutitonals are all green, they are HFSS compliant, vegan friendly and contain no added sugar or artificial sweetener. Most likely, they are the healthiest sweets in the world.”
The sweets are set to arrive in Co-Op and Nisa stores in January and the firm is currently seeking further listings.
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