Nestlé is shaking up the plant-based hot beverages market with the upcoming introduction of three vegan coffees sold under its Nescafé Gold brand.
The almond, oat and coconut lattes are all certified by The Vegan Society and carry the sunflower trademark on pack. The non-dairy trio of products are also being marked as the world’s first plant-based soluble coffee mixes.
Available to c-store retailers nationwide from February next year, the lattes feature a blend of 100% Arabica coffee beans mixed with plant-based ingredients to create a smooth drink that is also a source of calcium.
Commenting on the innovation, Neil Stephens, head of the Nescafé business in the UK and Ireland, said: “Our new premium Nescafé Gold frothy coffees bring the plant-based, non-dairy trend out of the coffee shop and into the home. The three delicious flavours, oat, almond and coconut are also vegan friendly as well as being a source of calcium.
“Nescafé is the world’s favourite coffee, but we do not take our position for granted. We are quick to spot and embrace fast moving coffee trends and tastes in this highly competitive and innovative market. Our new plant-based vegan latte mixes are the latest in a long list of innovations to bring new and exciting sensory experiences to our loyal Nescafé consumers.”
The new vegan lattes are designed to complement the existing Nescafé Gold range of 17 frothy coffees. The trio will be sold in packs of six (rrp £2.98 each).
