Ritz Xmas

Ritz is ringing in the festive season with the arrival of a brand-new on-pack promotion which will see one lucky shopper win a top prize of £10,000 in time for Christmas.

As part of its “Ready When You Aren’t” platform, Ritz is also offering a range of experiential prizes to ease the festive load for shoppers including a chauffeur to pick up their nan for lunch, a helpful elf called Dave to wrap their presents or even a ghostwriter for their ever-expanding Christmas card list.

The competition will see limited-edition design for the hero 150g pack – featuring a Christmas cracker flash on the front and starry pattern wrapped across all sides. The promotion is running on both standard and price-marked packs, giving convenience retailers an extra reason to get involved.

Brand manager for Ritz at Mondelēz International, Emma Holt, said: “We all know how busy life gets at Christmas so we thought we’d give consumers a helping hand this year! One lucky shopper will have a very merry Christmas with a £10,000 top prize, but we can’t wait to help out many others by ticking off some of their festive to-do list. Ritz has always been synonymous with this time of year as shoppers stock up on savoury treats and nibbles, so this far-reaching promotion has been specially tailored to help retailers tap into this opportunity as much as possible.”