Starbucks brews up four new RTDs

Starbucks has introduced four new RTDs rolling out in convenience this month.

In a move to cater for plant-based alternatives, Starbucks has unveiled two new additions to its Chilled Classics range: Oat Based Cappuccino and Oat Based Caramel Macchiato (both with an RRP of £2)

“Since the launch of Starbucks Chilled Coffee, we’ve been leading the way in creating drinks inspired by Starbucks Café favourites, for coffee drinkers to enjoy at home or on-the-go,” said Charlotta Oldham, marketing director at EMEA. “Expanding the choices we offer to our consumers no matter their flavour preferences or lifestyles, is a testament to Starbucks pioneering efforts to continually innovate their product offering without ever compromising on taste.”

In addition to the oat-based drinks, the coffee giant has also launched limited edition Starbucks Frappuccino Sip On Sunshine, with an RRP of £2.10.

The Sip On Sunshine features a fusion of toffee and honey meaning consumers can “lift the lid and let positivity run free as they go about their day”.

Oldham commented on the new RTD: “We believe sunshine is a state of mind, and that’s why we’ve created a unique offering with our Starbucks Frappuccino Sip On Sunshine Limited Edition coffee drink, bringing consumers feel-good vibes, no matter where they are. Starbucks Frappuccino Sip On Sunshine Limited Edition coffee drink is a perfect example of our continued limited time offer innovation in our ready-to-drink range, it’s a chilled coffee treat with a fun and playful concept to provide our consumers a delicious moment of positivity in their day.”

Moreover, Starbucks consumers are in for a (re)treat with the new limited edition Starbucks Blissful Retreat (RRP £2).

The addition to the Chilled Classics family is “easy to spot” by the calming blue waves and tropical paradise that adorn the cup, offering a “refreshing moment of escapism”.

Carefully crafted with a blend of bold espresso, creamy milk, mocha flavour and hints of sea salt for some seaside serenity. Blissful Retreat has been designed for those “in need of a quick refresh and reset”.