Surreal gets lazy with new advertising campaign

Cereal brand Surreal has launched a new advertising campaign.

Billed as one of the “laziest adverts you’ll see this year”, the campaign features typos, stick figures, Microsoft WordArt, and a claim that “we can’t be bothered…”.

Surreal is vegan and gluten-free, with 13g of protein and 0g sugar per bowl, and comes in seven different flavours.