Simply Fresh retailers now have access to a new branded hot food and drinks to go offer following successful launches in its two newest stores.

The Simply Fresh Coffee offer made its debut at Chaz Chahal’s new store in Inkberrow, Worcestershire, while Simply Fresh To Go was launched at its new Surrey University store.

The modular offer includes hot drinks to go, and a number of bakery and hot food items which can be supported with digital menus to display options, prices and promotions.

“This is going to be great for independent retailers as we have produced a modular system, working with all our chosen suppliers under the Simply Fresh To Go branding,” said Simply Fresh creative director Davinder Jheeta.

“We see this as a great way to promote loyalty in an already thriving brand. We add a little bespoke detail to each store too. For example, the University branding has a little graduation cap on it,” he added.

Topics