![WG-4003[58]](https://d2dyh47stel7w4.cloudfront.net/Pictures/274x183/4/5/1/353451_wg400358_6083.jpg)
Latest Soft Drinks News – Page 15
-
Product NewsBarr Soft Drinks invests £4m in Rubicon
Barr Soft Drinks has announced a £4m investment in Rubicon, including a new campaign
-
Product NewsBottlegreen unveils new multi-media campaign
Bottlegreen has launched a multi-media ad campaign to encourage consumers to incorporate the brand in other drinks
-
Product NewsNew look for Copella juice range
Copella has unveiled a new look and feel for its juice range
-
Product NewsSwizzels and Applied Nutrition launch Drumstick flavour Body Fuel Hydration Drink
Applied Nutrition has launched the ‘Drumstick Original Raspberry’ flavour of its electrolyte and vitamin water Body Fuel
-
Product NewsTropicana ventures into ambient juice
Ambient juice is growing 2.4 x faster than the chilled juice category
-
Product NewsCawston Press reveals new media campaign
The activity will promote the soft drink brand’s ‘no jiggery pokery’ message
-
Product NewsPurity Soft Drinks reveals Juiceburst Summer Fruits
The drink claims to have a higher fruit juice content than the majority of its competitors
-
Features and analysisBritvic sees £400m soft drinks sales opportunity for convenience stores
On-the-go soft drinks have bounced back, but there are big opportunities for c-stores, says Britvic
-
Product NewsRio Soft Drinks offers Tropical flavour in take home format
Distributor Boost Drinks claims that total take home carbonated formats have grown 13.5% since last year
-
Product NewsRobinsons RTD brings back The Hundred cricket promo
The on-pack promotion is returning for a second year
-
Product NewsVolvic introduces Touch of Fruit Sugar Free in Kiwi & Lime
Consumers voted for the flavour using a social media poll
-
Product NewsRadnor Splash unveils 2-for-1 Alton Towers promotion
This is the drink’s biggest ever on-pack promotion will be backed by TV ads
-
Product NewsPepsi Max teams up with Big Zuu to focus on food pairings
The rapper and TV chef will host a series of 15 minute recipes designed to be enjoyed with a Pepsi Max
-
Product NewsKaytea adds White Peach variant to iced tea range
The drink is cold brewed with loose leaf green tea
-
Product NewsOasis Zero Exotic Fruits set to boost summer sales
The brand is also launching a marketing campaign aimed at young adults
-
Product NewsBoost Energy Lemon & Lime lands in time for summer
The citrus energy drink is available in a pricemarked pack (PMP)
-
Product NewsMonster brings back retailer support initiative for third year
The initiative is fronted by retailers Amrit Singh, Jack Matthews and Natalie Lightfoot
-
Product NewsChocomel introduces pricemarked pack
The pack is set to boost retailers’ their on-the-go beverage sales, claims FrieslandCampina UK
-
Product NewsShaken Udder makes major media investment
The brand is being promoted on various platforms throughout May
-
Product NewsBritvic unveils Robinsons with Benefits premium squash range
The drinks claim to fight fatigue, support immunity and re-energise
