Most searched vape products of 2024 revealed

Online vape store Electric Tobacconist has revealed the most searched for flavours in the UK in 2024.

It comes as the UK prepares for a single-use vape ban from 1 June, alongside restrictions on certain vape flavours. 

The research aims to understand how these changes might reshape consumer habits.

Mr. Blue was the most searched flavour, with an average of 1,251 monthly searches. Menthol was second, with an average of 819 monthly searches, while Watermelon Ice ranked third with 770 monthly searches.

In fourth and fifth place came Pink Lemonade with 725 searches and Lemon and Lime with 700 searches.

The online vape store also discovered that Elf Bar and sister brand Lost Mary are the top-selling vape brands, with a combined total of £654.4m in sales in the UK in 2023. Elux followed as the second best-selling brand with £64.7 million in sales.