Local sharing app Olio is launching a new Deals section in partnership with reduced-to-clear platform Gander, to take their fight against food waste to the next level.
The new section gives food businesses an innovative way to drive discounted food sales in store, by showing Olio’s four million UK users cut price groceries at participating stores in their local area.
Users can browse yellow sticker deals at Gander’s growing list of partner retail groups, including Morrisons Channel Islands, Filco Market, Pricewatch Group and Sewell on the Go, displaying branded products from Nisa, Morrisons Daily and Co-op. App users can add their favourite deals to a watchlist to monitor availability, then head into the store to purchase as normal.
Given the current challenges of the high cost of living, Olio and Gander expect their collaboration to be a valuable addition to the app, helping users shop smarter and save money on their grocery bill. Speaking about the partnership, Tessa Clarke, CEO and co-founder of Olio, said: “We’re thrilled to be working with Gander to offer our community one more way to fight food waste - and save money while they’re at it. We’re looking forward to helping retailers stop even more food from ending up in the bin.”
Damien Corcoran, COO of Gander, added: “This partnership captures our shared vision of transforming the food ecosystem. By giving people access to these deals, we’re not just helping them save money – we’re empowering them to make a significant environmental impact.”
Retail partners of Olio can now also use the new Deals section to sell more cut-price groceries. Anything that doesn’t sell in time is then collected by Olio’s volunteers and redistributed locally via Olio’s Food Waste Heroes Programme, giving businesses a one-stop shop to fight food waste.
No comments yet