Latest Alcohol News – Page 36
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Product NewsLemon WKD variant added to range
SHS Drinks is to introduce a new lemon variant to its WKD range.
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Product NewsMexican corn spirits make UK debut
Premium spirits importer and distributor Mangrove UK is bringing two Mexican spirits to the UK market from July.
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Product NewsAppleton rum rebrands as Kingston 62
Appleton Special and White rums have been rebranded as Kingston 62.
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Product NewsRecyclable wine cans from Ehrmanns’ Beefsteak Club brand
Ehrmanns Wines has launched its Beefsteak Club Mendoza Malbec wine in 250ml cans.
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Product NewsHoliday at Home Malibu campaign launched by Pernod Ricard
Pernod Ricard has unveiled a new digital campaign for its Malibu range focusing on Generation Z shoppers.
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Product NewsSheppy’s Redstreak craft cider devised for lower strength refreshment
Somerset cider maker Sheppy’s has launched Redstreak craft cider, to coincide with the start of summer.
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![Diageo lead image[1]](https://d2dyh47stel7w4.cloudfront.net/Pictures/100x67/4/4/5/210445_diageoleadimage1_489513.jpg)
Promotional FeatureHow retailers can navigate drinks choices in line with evolving consumer trends
The advice from Diageo highlights that although consumer behaviour has evolved and may continue to fluctuate, many of the big consumer trends will still be relevant and have therefore provided guidance on to how to best consider merchandising and drinks ranges
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Product NewsNew 19 Crimes Sauv Block added to range
Treasury Wine Estates has launched a new addition to its 19 Crimes portfolio.
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Product NewsLockdown diaries: gin the star performer as alcohol sales still on a high
The temperature may have taken a tumble, but gin, cheese and greetings cards are still heating up sales at Mike Dorey’s Eastcome Stores in Gloucestershire.
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Product NewsNATRL hard seltzer adds fizz to the alcohol category with healthier RTD
The low calorie alcoholic sparkling water will be available from next month.
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Product NewsNew look for Echo Falls aims to inspire younger wine drinkers
Echo Falls has unveiled a redesign across its entire wine portfolio, together with a new brand positioning intended to recruit younger shoppers and expand the category.
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Product NewsSmirnoff enters hard seltzer market with two flavours for summer
Smirnoff has joined the booming hard seltzer market with Smirnoff Seltzers.
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Product NewsMolson Coors brings Bodega Bay hard seltzer to c-store sector
Molson Coors has agreed an exclusive distribution deal to bring the Bodega Bay hard seltzer range to the UK convenience market.
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Product NewsLockdown diaries: adjusting to the menthol ban and doing the heavy lifting for alcohol
Tobacco sales have shifted but remained stable overall at retailer Samantha Coldbeck’s Premier store in Hull following the menthol ban earlier this month, while alcohol sales continue to race ahead.
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Product NewsSparkl brings glass bottles to the hard seltzer category
Sparkl Hard Seltzer has been launched nationally and is now available to independent convenience retailers.
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Product NewsBarefoot introduces fruity wine seltzer option
Californian wine brand Barefoot is introducing a wine seltzer range to the UK, in two flavours.
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Product NewsRaspberry flavour fizzes up Edinburgh Gin’s RTD range
Edinburgh Gin has expanded its Ready to Drink (RTD) range with Raspberry Gin Fizz.
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Product NewsEcho Falls launches Botanicals flavours
Accolade Wines has expanded its fruit flavoured wine brand Echo Falls with the launch of two new botanical styles.
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Product NewsWhite Claw joins growing UK hard seltzer market
White Claw is the latest hard seltzer to reach the UK, made with sparkling water, triple distilled spirit and natural fruit.
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Product NewsKopparberg to branch out into hard selzer
Kopparberg is introducing a new Hard Seltzer range to the market this summer.