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Latest Alcohol News – Page 5
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Promotional VideoHow I grew my no- and low-alcohol beer sales by 45%
Find out what top tips one leading retailer implemented in his store to boost sales by of his no & low-alcohol offer by 45% after just one month.
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Product NewsStaropramen 0.0% and Drinkaware to promote drinking check at T20 Blast finals
Staropramen 0.0% has partnered with Drinkaware to promote its online Drinking Check
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Product NewsFunkin Cocktails reveals packaging refresh for Double Shot range
The redesign aims to enhance appeal with consumers and further tap into the growing demand for RTD cocktails
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Features and analysisFSA issues withdrawal alert on counterfeit Glen’s Vodka
The Food Standards Agency has highlighted the production and distribution of counterfeit vodka labelled as Glen’s
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Product NewsWKD reduces RRP for 700ml PMP bottles
The PMP will change from £3.79 to £3.29, representing a decrease of over 13%
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Features and analysisGen Z most engaged with sporting adverts, new study shows
New Clear channel study reveals 18-24-year-olds are more likely to notice ads at sporting events than older generations
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Product NewsStaropramen partners with Paramount+ to offer a 30-day subscription to the streaming service
The beer brand is also offering consumers the chance to win one of 50 Everdure pizza ovens
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Product NewsPremium vodka brand Jatt Life adds vanilla bean flavour
Ultra-premium vodka brand, Jatt Life, has launched a vanilla bean variety
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Features and analysisScottish Government and SGF publish guide to upcoming alcohol price changes
The Scottish Government and Scottish Grocers’ Federation have published a guide to new minimum unit pricing
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Product NewsWhite Claw set to make tidal waves with new vodka launching in the UK
Launching in September in four flavours
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Features and analysisAu Vodka replaces stock after Tenby store shoplifting video goes viral
Sales director Tom Smith gifted RTD vodka cans and an oversized gold-coloured bottle of vodka to store owners Vince and Fiona Malone
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Product NewsJägermeister’s ice-cold competition returns for another year of chilled thrills
The competition aims to provide retailers with an opportunity to capitalise on the on-pack promotion
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Product NewsOtter Brewery launches bottled Otter Amber ale
The Otter Brewery has introduced a bottled version of Otter Amber ale
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Product NewsNew PMPs for Jack Daniel’s and Coca-Cola ARTD range
The range has been designed to “help convenience retailers provide visible value to shoppers and drive sales”
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Features and analysisHow can I source local alcohol ranges?
A look at the benefits – and risks – of sourcing your own booze locally
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Product NewsTom Daley features in ‘Don’t Drink and Dive’ Malibu campaign
The campaign has been designed to raise awareness of the dangers of drinking alcohol in/around water
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Products In DepthSeven things you need to know about Big Night In
Spot fresh opportunities to cash in with the in-crowd this autumn
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Product NewsRed Stripe breaks into RTD cocktails with launch of Rum Stripe
Heineken UK said the innovation taps into changes in drinking habits among Gen Z consumers
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Product NewsFirst ever Fairtrade rum launches through Co-op own brand
To celebrate the 30th anniversary of the initiative, the Co-op has launched the first ever Fairtrade rum
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Promotional FeatureScore with no & low alcohol
Leverage the growing no & low alcohol category and maximise sales this summer and during sporting occasions.
