Luxury ice cream brand Cream & Country has unveiled a range of ice cream tubs, inspired by British flavours.

Cream & Country is available in six variants including; Rhubarb & Ginger, English Sparkling Wine & Elderflower and New Forest Gateau as well as English Cream Tea, Salted Caramel and Vanilla Pod.

The range of 120ml ice cream tubs are made without the use of genetically modified products or artificial colours and all flavours, except English Cream Tea, are gluten-free.

The brand itself is inspired by King Charles II who was the first British monarch to serve ice cream at a Windsor Castle banquet in 1671, celebrating St George’s Day. Continuing the royal theme, Cream & Country are working with His Royal Highness Prince Michael of Kent, who is the royal ambassador for the brand. 

Cream & Country is also a support of the British Forces charities and is chaired by HM Forces veteran Brigadier Tweedie Brown CBE.

Brown said: “Helping Forces’ charities is a huge part of what Cream & Country stands for. We use the best of British produce and our Forces are amongst the best in the world. The characteristics of our farmers – hard work, dedication, pride in what they do – are a perfect match with the ethos of our sailors, soldiers and air forces. I am particularly pleased that the Royal Hospital Chelsea, with its Royal and historical associations, is our cornerstone charity.”

Mark Murphy, taste director for Cream & Country, added: “Not only is it extremely important for us to support our committed and hardworking British farmers, it’s also vital to maintain the luxury and unique taste of Cream & Country ice cream. Milk produced by grass reared cows makes a huge difference and creates a delicious, rich ice cream flavour that is truly indulgent.”

The Cream & Country range is available to independent retailers now with an rrp of £1.99.

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