Retailers can drive lottery sales this summer with the launch of the Health Lottery’s new raffle promotion giving consumers the opportunity to win holidays and cars.

Throughout the summer, the Health Lottery is offering participants more chances to become a winner. During June, any player who does not match five balls within the regular main draw will be automatically entered into a further free raffle with the chance of winning a family holiday for four work £3,500 with £1,000 spending money.

In July, players of the £1 game will also be able to enter a different raffle with the grand prize of a Ford Focus Zetec 1.2 car, worth £12,000.

Martin Ellice, group joint managing director at the Health Lottery, said: “The chance of winning a dream holiday or a new car can help retailers drive sales in a traditionally quiet summer period and incentivise new and existing customers.”

For more information retailers can visit www.healthlottery.co.uk