Barratt soft drinks

Whatever Brands, in partnership with Valeo Snackfoods,  has launched a range of soft drinks under the Barratt brand. The initial launch will see the iconic flavours of Fruit Salad, Wham, and Flumps sweets put into 850ml celebration-size recycled PET bottles, while other flavours and format options will launch in 2023. 

Made with 100% natural flavourings and real fruit juice, the drinks are said to taste “just like the sweets”, and contain less than 5g of sugar per 100ml, meaning that they avoid the sugar tax.

The 850ml drinks have an introductory rrp of £1.