Convenience Store Biotiful product lineup DEV1

Biotiful has unveiled its new food to go range aimed at increasing the number of meal occasions for kefir.

The range includes 100% natural High Protein Drinks which come in Strawberry & Chocolate variants (330ml); 150g high protein yoghurts in Chocolate Orange, Salted Caramel and Strawberry Cheesecake flavours, and Kefir Overnight Oats which come in Mixed Berries and Spiced Fruit flavours.

Billed as a world-first in terms of innovation, that combines the benefits of gut health and 100% natural high protein, the new range comes following research which found that 60% of food to go shoppers want healthier options but felt that the current options were limited. Biotiful hopes to expand food to go beyond lunch into meal occasions such as breakfast and snacking, with kefir proving popular in both meals (41% consuming kefir at breakfast and 33% consuming it as a snack).