Cawston Press has revamped its impulse juice cartons with a new format.

The previous 250ml cartons have been replaced with a more robust and resealable 330ml version which mimics the brand’s best selling one litre packs. The DreamCap closure has been designed by Tetra Pak and is the first time it has been used for a fruit juice in the UK.

The new format has been designed to appeal to adults and is available in Cloudy Apple, Apple & Rhubarb, Apple & Ginger and Vintage Lemonade; a new lemonade blend with reduced sugar and Spanish lemons.

rrp: £1.49

tel: 0118 934 7575

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