Dead Man’s Fingers has launched a limited edition UV bottle for its Spiced Rum.
The seasonally spooky bottle boasts the distinctive Dead Man’s Fingers skull logo and Halloween webbing, which is illuminated under UV light. It is available for all channels to order throughout October (rrp: £26).
Rachel Adams, marketing director at Halewood Artisanal Spirits, said: “Dead Man’s Fingers bold, unconventional brand personality lends itself perfectly to the Halloween festivities, and we know our audience love celebrating this fun and social time of year, so we couldn’t resist the opportunity to create a really stand out new bottle design to mark the occasion. Featuring our award-winning Spiced Rum, which is continuing to experience rapid growth, we’re confident that this new release will provide retailers and licensees with a fantastic sales opportunity this Autumn.”
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