As summer approaches, Rose Marketing has added Eezy Freezzy Mocktail Slush Pouches to its offer.
The ambient freezable treats come in two virgin versions of classic cocktails: Mojito and Hugs on the Beach. The 250ml pouches contain natural colours and are suitable for vegan, vegetarian and gluten free diets.
Rose Marketing expects the new lines to be particularly popular with Millennials and Gen Z who, it claims, are increasingly embracing sobriety.
Complementing the range of new slush pouches are Eezy Freezzy Squeezee Mocktail ice pops, which comprise a mixed pack of Pina Colada, Mojito and Hugs on the Beach. The 50ml mocktail ice pops contain real fruit juice and a pack of 10 mixed flavour pops has an RRP from £1.50.
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