shaken

Shaken Udder is launching a campaign for convenience retailers with the chance for one lucky store to win £1,000 to spend on their next team social.  

The competition comes as part of the brand’s 20th birthday celebrations.

To be in with a chance of winning, retailers will need to take a photo of their in-store display of Shaken Udder milkshakes, go to Retailer Prize Draw – Shaken Udder on the brand’s website and upload their photo following the instructions.

The brand is hoping to “see some inspiring examples of creative merchandising submitted for the prize draw and shared on social media”.

Photos submitted via the brand’s website will be entered into a prize draw with one winner chosen at random after the closing date of 30th September.

The £1,000 prize will fund a team social, like a festive party, for the winning store, reflecting Shaken Udder’s “feel-good spirit that nourishes people’s brighter side”.  

Alex Makin trade marketing manager said: “We have launched this campaign to celebrate our community of brilliant convenience retailers. Our ambient shakes were designed specifically for this channel. Often convenience retailers have a lack of space for chilled drinks and this range has a longer shelf life, doesn’t require chilled storage and has zero compromise on taste.”

Shaken Udder has seen significant growth in the convenience channel since launching the Ambient range in 2022 and the brand is now worth £3.55m in convenience with 113% growth YOY, according to Neilsen.