Unilever is meeting the increased demand for lighter options by adding a new range to its Wall’s portfolio.

Wall’s Soft Scoop with a Touch of Yogurt comes in peach & vanilla and strawberry & vanilla flavours and boasts 33% less fat than the existing Soft Scoop Vanilla variant, with 65 calories per serving. “We’re confident that the new offering will drive frequency of purchase for the Wall’s brand as consumers take advantage of the lighter properties of the product and eat it more regularly than standard ice cream,” says desserts marketing manager at Unilever Anna Spray.

Rrp: £2.09

Tel: 0845 600 6612

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