Latest Soft Drinks News – Page 19
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Features and analysisMost consumers could adapt to DRS in seven weeks, says study
Research commissioned by Suntory Beverage & Food GB&I shows many shoppers are willing to change
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Product NewsSnappy Shopper promo gives Yazoo and Chocomel a sales boost
The activation saw 500 bottles of Chocomel sold in 48 hours
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Product NewsActiph Water teams up with Marvel for Thor: Love and Thunder
Characters from Thor: Love and Thunder will appear on Actiph Water bottles
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Product NewsSour soft drinks brand Chu Lo secures wholesale distribution
The Japanese-inspired drinks come in four flavours
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Product NewsYazoo Kids invests in greener packaging and Minions campaign
The milk drink is switching to cardboard cartons
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Product NewsCCEP targets young adults with Oasis summer campaign
The activity will focus on urban locations
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Product NewsCawston Press reveals No Jiggery Pokery campaign
The activity will be seen by over 5.7 million people this summer
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Product NewsVita Coco enriches vegan chocolate drink with fibre
Vita Coco has reformulated its popular chocolate-flavoured Choc-o-lot drink with added fibre
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Product NewsSanPellegrino switches to sleek can design
The sparkling fruit drinks will also be supported by a summer campaign
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Product NewsRubicon Raw sponsors Boardmasters as part of £2m campaign
The energy drink has sold over 11 million cans since launch
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Product NewsNichols revamps Vimto squash bottle
The new packs feature a fruit peel texture representing the drink’s real fruit content
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Product NewsMars unveils M&M’s Brownie Milk drink
The M&M’s brand is being supported by £4m media spend
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Products In DepthNine things you need to know about water, juice, squash and dairy drinks
Covid-19 turned the soft drinks category on its head, but now it’s all change once again
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Product NewsPepsiCo kicks off UEFA Women's EURO 2022 campaigns
PepsiCo has launched a series of campaigns to celebrate UEFA Women’s EURO 2022
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Product NewsVitamin-filled Energy One drink targets millenials
Each energy drink sale sees a donation made to charity
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Product NewsBritvic unveils marketing campaign for The London Essence Co.
The premium mixer brand will be on TV on demand this summer
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Product NewsBarr unveils new Rubicon campaign
The ‘Made of Different Stuff’ campaign features broadcast on demand, out of home, social and digital advertising, sampling and shopper marketing activity
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Product NewsRibena reveals £7m upbeat Chin Up campaign
The initiative is set to help shoppers laugh through life’s challenges
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Product NewsStarbucks unveils Frappuccino Toffee Honeycomb iced coffee
The limited edition drink taps into the popularity iced RTDs
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Product NewsCoca-Cola unleashes on-pack music promotion
Consumers can access the promo using QR codes