Richard Scrimgeour Southern Co-op

Southern Co-op has appointed former Bestway head of central operations Richard Scrimgeour as franchise operations manager on its Welcome team.

His new role reflects the growing number of franchised Welcome stores being opened by new and existing franchisees around the country, which now totals 73.

Southern Co-op’s franchise business manager, Mike Fitton, said: “We are continuing to grow the number of our Welcome stores at a controlled pace - making sure all our franchisees have access to strong support and our experienced guidance wherever they are located.

“We’ve proved how successful our model can be to our existing franchisees who we are delighted to see choosing to rebrand their wider portfolios as Welcome in partnership with Southern Co-op bringing the Welcome brand to many new areas.

“We are delighted to have Richard on board as he brings with him strong retail knowledge and experience which can only strengthen our existing franchise offering.”

Scrimgeour said: “Hearing about the support package available for Welcome franchisees made my decision to join Welcome a very easy one.

“I am looking forward to working closely with and supporting the Welcome franchisees, and to help grow the number of franchisees as Welcome expands its coverage further.”

Before his stint at Bestway, Scrimgeour worked at Nisa for over 19 years, holding head of operations and sales and transformational lead roles.