Quintessential Brands Group has launched a new collection of gift boxes and packs for Christmas.

The festive boxes are available now across a selection of Quintessential Brands, including: Thomas Dakin (42% abv), The Dubliner Irish Whiskey (30% abv), The Dead Rabbit Irish Whiskey (44% abv), and Bloom Jasmine & Rose Gin (40% abv).

Shane Hoyne, chief marketing officer at Quintessential Brands, said: “Gifting is a global trend that continues to gain momentum, and we expect this to be even more so over the festive period given the natural gifting opportunity the season presents. Our range aims to give our stockists the right tools to trade consumers into premium spirits and maximise Christmas sales.

“Innovation is central to everything we do – our festive offering is no different; our gifting collection is set to catch the attention of shoppers as they seek new ways to share and enjoy their favourite brands with loved ones.”

Bloom London Dry Gin, Opihr Oriental Spiced Gin, and Feeney’s Irish Cream are also set to release gift packs featuring a 70cl bottle accompanied by a unique serve glass, while Bloom Gin has partnered with Aspinal of London to create a deluxe gift pack containing a 50cl bottle of Bloom London Dry Gin and a bespoke Aspinal luggage tag.

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