Funkin Cocktails has added three brand-new serves to its canned range.
The new flavours are Aperitivo Spritz, Nitro Lime Margarita and Nitro Berry Woo Woo (rrp: £2.10 per can).
Funkin’s new wave of NPD is also accompanied by the release of Lime Margarita in a 700ml Bartender Edition bottle (10% ABV and rrp £9.50).
“With lighter evenings already in full swing and Bank Holiday season just around the corner, cold and refreshing cocktails are going to be front of mind for shoppers, so our new additions are a great opportunity to help them expand their repertoire and drive additional sales in this hugely popular and fast-growing category,” explains Ben Anderson, Funkin Cocktails marketing director. “This latest wave of innovation is all part of our mission to build genuine excitement around enjoying bar quality cocktails wherever our consumers are. This is exactly why we only ever add new products to our range that are driven by consumer insights so we know shoppers will be reaching for these summer drinks time and again.”
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