Gordon’s is set to launch Gordon’s Sicilian Lemon gin (37.5% ABV) in March.
Available in 70cl format, Gordon’s Sicilian Lemon is made with the “highest quality ingredients and uses 100% natural flavours”, according to the brand.
Jessica Lace, head of Gordon’s Europe, said: “As consumers become more adventurous with their drinks choices and want to explore new flavours, there is an ever-increasing appetite for different styles of gin.
“We have spent a long-time crafting Gordon’s Sicilian Lemon to ensure we deliver the perfect balance of flavours. The result is an outstandingly zesty gin which delivers a zesty twist for consumers seeking new ways to enjoy their favourite G&T.
“Following the amazing response to Gordon’s Premium Pink Gin, we aim to continue to engage the interest of current gin drinkers and recruit a new audience into the category with our new flavour innovation.”
Gordan’s said more flavour innovations were anticipated for launch this year.
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