Tanqueray has unveiled its new global brand campaign.

Tanqueray FY23 Q2 Let's Live Magnificently Inspire Portrait London Dry Gin Hands PREVIEW

The Let’s Live Magnificently campaign is the brand’s first global campaign since 2018, and is a series of 10, 20 and 30 second TV and Digital ads, as well as OOH activity.

Nitesh Chhapru, global brand director of Tanqueray said: “We’re really excited to bring to life our brand purpose through the Let’s Live Magnificently campaign. At the heart of the campaign is a simple idea that we all have the choice to turn any moment into something special with just a bit of inspiration and imagination; as we believe life is best served magnificently over a Tanqueray and Tonic.”