Mars has added a Salted Caramel variant to its Galaxy range.
The new permanent addition is available in 48g (rrp 60p) and 135g (rrp £1.39) sizes.
Salted Caramel will be supported as part of the Galaxy brand’s £12m media campaign throughout 2015 while the entire range is undergoing a redesign to help it stand out on shelf more.
There are also point of sale materials available to retailers such as dump bins, fdsus, counter top units, posters and wobblers.
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