AB InBev is extending its global partnership with the National Football League (NFL) until the end of the 2016 season.
The agreement means that Budweiser and Bud Light will be the official beer partners of the NFL International Series, held in the UK, from 2104 to 2016.
As part of the sponsorship, Budweiser will run an on-pack promotion to win hospitality tickets at one of the International Series games, along with NFL merchandise.
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