Award-winning snack maker, Burts, has announced the return of its much-loved Maple Pigs in Blankets crisps for a limited time only, during the 2024 festive season.
Last year’s overwhelming consumer demand of this limited edition flavour paved the way for this year. Available through key wholesalers, including Bidfood, the crisps will also have increased distribution on Amazon for broader accessibility, allowing consumers nationwide to enjoy Burts’ signature seasonal flavour while stocks last. The 40g bags have an rrp of £1.25.
Figures from last Christmas reflect the popularity of the Maple Pigs in Blankets flavour, with sales projected to grow by an impressive 106% year-on-year for the 2024 festive season.
Commenting on the flavour, Sas Horscroft, head of marketing at Burts, said: “Our Maple Pigs in Blankets crisps have become a seasonal favourite and last year’s demand exceeded our expectations. We’re confident this festive flavour will be bigger than ever in 2024. The increased distribution this year ensures even more consumers will enjoy this delicious festive treat.”
No comments yet