Country Choice is all set for the 2019 Christmas season with a mix of new festive lines backed up by some old favourites.

Country Choice Christmas 2019 NPD

Joining the brand’s treats selection this year are Christmas jammy shortbreads. The individually wrapped jam-filled biscuits are decorated with either a Christmas bell or Christmas tree and come in mixed cases of two x eight (rrp £1.49 each).

An individual chocolate yule cake (rrp £1.49) and bite sized chocolate orange funtime donuts (rrp £1.29 / 4 pack) are also new this festive season - launching alongside a crumble topped mince pie (rrp £1.49 / case size: 24).

The new lines will join the existing Country Choice Christmas range which includes three varieties of mince pie (shallow shortcrust; luxury deep fill with brandy; and puff pie with brandy), four types of thaw and serve mince pie (ranging from a luxury product stuffed with sultanas, raisins, currants, orange and lemon peel to mini mince pies) and bite-sized shortcrust pies with a star-shaped lid. An 80g thaw and serve gluten-free mince pie completes the line-up.

Retailers can also stock a thaw and serve wheat-, gluten-, and dairy-free iced fruit cake, combining fruits and mixed peel with a layer of marzipan and a topping of white icing. Packed in cases of 18, each slice carries an rrp of £1.59.

In addition, Country Choice is bringing back its festive friends marshmallow-topped biscuits this Christmas (rrp £1) The decorated treats will sit alongside the brand’s chocolate mallow puddings, snowman cupcakes and mini Gingerbread biscuits (rrp £1.49 respectively).

For the grown-ups, the Country Choice cranberry twist is also returning to shelves along with a butter croissant pastry twist, filled with crème patissiere and sweet cranberry pieces. The 90g twists are ready to bake and carry an rrp of £1.09.

Savoury offerings featured in the brand’s Christmas range include a turkey, stuffing and cranberry sandwich, two ready to bake bars (pork & cranberry and steak & cheese) and two festive bakes (a turkey, stuffing, cranberry & ham bake and a chicken & stuffing bake).

Finally, a trio of 24g bite-sized ambient savouries complete the Country Choice festive line-up. The three varieties – spicy beef sausage in a lattice puff pastry; seasoned pork sausage wrapped in puff pastry; and a cheese & onion filling wrapped in puff pastry, have an rrp £2 and come in wrapped cases of 16 with an ambient shelf life of 12 hours.