Jack Link’s has launched its newly redesigned packaging.
The new packaging design follows extensive research and feedback from valued customers. By listening to their needs and preferences, the new packaging design created for both the Beef Jerky and Biltong products promote the high-quality aspect of the product, reflecting category trends in craftmanship and functional nutrition benefits in a contemporary and appetising way.
Jack Link’s Convenience/Wholesale and OOH Controller Shaun Whelan, says: “We are thrilled to introduce our new packaging design of our Beef Jerky and Biltong lines. The redesign reflects our commitment to providing our customers with exceptional products, increasing standout on shelf so shoppers can find it easily in store, therefore driving sales for retailers. The packaging is modern and promotes our high-quality product, reflecting the trend in craftmanship while providing functional nutritional benefits.”
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