To celebrate the anniversary of Rice Krispies, Kellogg’s is launching new packaging for its Squares range and pricemarked packs for its Multi-Grain cereal.

The revamped Rice Krispies Squares will be available from May 2019 and will feature a blank space on pack for customers to write personalised messages, designed for the lunchbox occasion or seasonal events like Valentine’s Day,

Next year, Rice Krispies Multi-Grain will also be added to Kellogg’s PMP range. The new packs will be available to convenience stores with an rrp of £2.99 PMP.

 

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