Britvic Soft Drinks is launching a new limited edition Pepsi Max Punch for the festive season. The latest sugar-free offering from Pepsi contains an aromatic hint of two Christmas spices - cinnamon and ginger. Featuring a distinctive orange cap and festive label design, Pepsi Max Punch will be available in limited quantities of 2ltr and 6x330ml packs. Britvic category director Andrew Marsden said: “In a concerted effort to drive consumer intrigue and support retailers, Britvic has launched this unique product that actively embraces the festive spirit with its Christmas flavour, on-pack graphics and no-sugar formulation. Pepsi Max Punch will drive growth in the cola sub-category this winter and provide our retail partners with further opportunities to drive their soft drinks sales.”

Tel: 0845 7581781

Topics