MASTERFOODS is launching an impulse version of its Galaxy Promises blocks.
The 40g bars, available from mid-August, will be available in the two most popular variants of the brand, caramel crunch and roast hazelnut.
The launch is being supported by a £2m campaign including television and press advertising and sampling.
Masterfoods is investing £15m in the Galaxy brand this year.
RRP 46p
TEL 01753 550055
The 40g bars, available from mid-August, will be available in the two most popular variants of the brand, caramel crunch and roast hazelnut.
The launch is being supported by a £2m campaign including television and press advertising and sampling.
Masterfoods is investing £15m in the Galaxy brand this year.
RRP 46p
TEL 01753 550055
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